You can maximize your effort and channel your visitors more effectively with a custom Facebook business page. Here are some examples from some of my recent projects… [Read more...]
Customize Your Facebook Business Presence
Thanks to Al Spaulding the Social Media Management Machine!

- Image via Wikipedia
Social media engagement and visibility for my various projects have been greatly enhanced by Al Spaulding. Their Social Media Management and Marketing services have made my efforts more lucrative, efficient and the results are excellent. Their services go well beyond mere gains in Twitter followers and Facebook likes. They get users to respond and interact more via various tactics which have boosted our Click Through Rates and even Sales Conversions. Some of the many social campaigns we have them assisting us with include;
- http://www.facebook.com/CongressRatings
- http://twitter.com/#!/congressratings
- http://www.facebook.com/HurricaneWingsHartsdale
- http://twitter.com/#!/hurricane_grill
- http://twitter.com/#!/mba_courses
- http://twitter.com/#!/marc_beharry
Also, a major consideration for us were the horror stories of companies getting bad press and banned from Twitter from mis-steps in the social realms so appreciate the extra care and diligence Al provides to prevent liabilities. My team and I highly reccommend Al Spaulding’s Social Media Management and Marketing services.
Related articles
- What’s Hot in Social Media This Week (mashable.com)
- 9 Things Businesses Have Learned About Social Media (webpronews.com)
The Reach of Social Media – Communication Evolved!
Here is an excellent video illustrating the transformation of communication that Social Media has brought us. Its power to reach billions instantly is only one of the advantages. If your business does not learn to leverage it, your competitors will use social media marketing against you. Check out the video by Socialnomics…
Google Class Action over Buzz Settled!

- Image via CrunchBase
I like Google (GOOG) but they are not perfect. They made some massive missteps with our personal data and I hope many other Social Networks take heed because a settlement like this could easily kill smaller companies. And its a great reminder for all of us to keep an eye on personal data online. Setting up ”Google Alerts” for your name, business name and URL‘s is a good start. Here is the settlement letter…
Social Media Marketing: Tip of the Day

- Image via Wikipedia
“Upgrade HootSuite account and install the “Hootlet” for Google Chrome Web Browser“
There are literally dozens of tools out there right now that say you can manage social media marketing campaigns (and get good analytics) but for everyday people and small businesses I say use HootSuite. Unfortunately though, my Android and Ipad Apps for HootSuite still seem to be a bit behind TweetDeck, but I am still testing.
Also, dont just take my word for it. Try some of the top social media marketing and management tools and let me know what you think;
- 22 Social Media Marketing Management Tools
- Roundup: Social Media Monitoring Tools
- 10 Small Business Social Media Marketing Tips
Related articles
- HootSuite Adds OpenID Login Options [TNW Canada] (thenextweb.com)
- HootSuite drops the bomb – paid accounts – but it’s a lot better than you might think (techvibes.com)
- Three questions about Twitter’s new in-stream ads (econsultancy.com)
- HootSuite now available for BlackBerry (techvibes.com)
- 10 Tips to Develop a Content and Social Media Marketing Strategy (admaven.blogspot.com)
- HootSuite delivers a post-Halloween treat with Promoted Products update (techvibes.com)
- HootSuite Joins the Constant Contact Partner Program as a Co-Marketing Partner (eon.businesswire.com)
- Twitter Drops Tweets Into Users’ Streams: A Visual First Look (blogs.forbes.com)
- Twitter drops ads into timelines (sfgate.com)
- Twitter drops ads into timelines (seattlepi.com)
- HootSuite for Android Updated with Facebook Functions (intomobile.com)
- HootSuite Goes Freemium (mashable.com)
- 5 Tips for Startup Success From HootSuite Co-Founder (techvibes.com)
- 8+ tools for upgrading your Twitter experience (e1evation.com)
- HootSuite Adds Promoted Tweets in Timelines From Twitter (Dave Olson/HootSuite blog) (techmeme.com)
- HootSuite Twitter and Facebook Client for BlackBerry Launched (intomobile.com)
Does Social Media Marketing / Optimization Work? Yes, Here is More Proof.

Social Networks Can Drive Traffic Like Search
The first thing other interactive agencies may cite now in terms of social media marketing proof is the Old Spice Guy viral campaign but here is a great chart I ran across while reading this article on Mashable called 4 Winning Strategies for Social Media Optimization and a report called Social: The Next Search from Gigya.

- Image via CrunchBase
Related articles
- Social Media Optimization: User Reviews On Google Part 2 (convonix.com)
- Social Media Optimization for Public Relations (toprankblog.com)
- 4 Winning Strategies for Social Media Optimization (mashable.com)
- Ideal Structure for Your Social Media Landing Page Part 1 (convonix.com)
- Zog Media Launches Social Media Optimization with PitchEngine (eon.businesswire.com)


